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Bad reviews of restaurants can be disheartening. However, they can always be valuable - so let’s take a look at how to utilize and respond to them.

A customer database could be your ticket to better marketing and bigger profits. Here’s what you need to know to maximize your business.

What do you know about consumer profiling? Profiling is something to utilize. Here’s how to use customer profiling when marketing your business.

Why should you use a service recovery paradox? It’s a valid question. Here’s everything you need to know to rock your business success.

Traditional, influencer, guerilla, digital, and in-store marketing are the five most effective types of retail marketing. Here’s how to do them.

Online review monitoring is about keeping an eye on your reviews and knowing what customers are saying. Here’s how to use it to your advantage.

What is the value of customer sentiment analysis? What can it bring to your business? Here’s what you need to know when moving forward with business.

Restaurant SEO is one of the best ways to get customers to your business without spending a lot of money. Here’s how to do it.

Learn the subtle differences between attrition vs churn and discover ways to stop customers and employees from abandoning your business.

Wondering how to attract new customers to your restaurant? It’s super easy. Just follow the information in this guide to double your customer numbers.

Here, you’ll find the answer to the one-million-dollar question: “Is Yelp trustworthy?”. Find the truth about one of the most popular review sites.

Are you debating running a hotel reservation system? They can really make or break your business - here’s what you need to know before setting one up.